Research by Salesforce found that high-performing teams are 4.9 times more likely to be using AI than underperforming ones, and that doesn’t surprise me. There are tons of use cases for AI in the world of sales. And guess what? AI can help empower reps in sales too. Gartner predicts that 70% of customer experiences will involve some machine learning in the next three years. But it isn’t only about automation-AI analyzes large datasets and extracts insights for making predictions. Machines can now automate things like prospecting, follow-ups, and proposals without human intervention. But AI technology is capable of improving by itself. Traditionally, software could only improve if humans improved it. You’re probably already using AI now! (Some of your favorite apps that use some form of AI include Netflix, Uber, LinkedIn, and of course, Alexa and Siri.)Īrtificial intelligence is basically an umbrella term that covers several technologies, including machine learning and natural language processing. Whether you’re aware of it or not, AI is all around us already. What is artificial intelligence, exactly?
I’ve seen first-hand how AI makes our reps’ lives easier and transforms their customer relationships.
And when customers are happy, they spend more money-giving your bottom line a boost.
If your company hasn’t yet embraced AI, it’s time to have a re-think.Īs well as using automation to free up teams from time-consuming admin, AI helps you improve customer interactions. Artificial intelligence still sounds futuristic, but sales teams already use it every day-and adoption is set to increase hugely in the next few years.
0 kommentar(er)
